We specialize in implementing and managing Association Management Systems (AMS) and other online tools to attract and engage with members.
Guest Blog by WebScribble
Did you know your association’s website is one of its most powerful marketing tools?
It’s true. Your website is most likely one of the first things members check before they decide on becoming a member of your association.
Don’t believe us? Well, it’s reported that 81% of shoppers perform online research about any products […]
If your association has members, you have undoubtedly had to deal with membership tasks such as membership applications, renewals, directories, events, newsletters, and more. This can become quite time-consuming and difficult to manage, but luckily association management software (AMS) provides a solution for managing these tasks. For associations who are working with limited resources and […]
Email marketing is certainly not a new trend, but it should be a staple form of communication for any nonprofit association. It is fast, easy, inexpensive, and effective for reaching a large number of people. It is the anchor to any marketing strategy, and there is a lot more to effective email marketing than simply pressing the ‘send’ button. There are several important factors to keep in mind to boost email outreach. If done correctly, email marketing is an essential piece to building more personal relationships and strengthening your mission. Here is a list of tips and tricks that will optimize your email communications. […]
How shopping for an association is a lot like buying a toaster on Amazon
Online purchases for all consumer goods are at an all-time high. Prospective members are used to finding everything from the best-rated camera to the safest car seat online, so it’s no surprise they’re using similar “shopping tactics” to decide on joining your […]
As a nonprofit association, your website is often the first point of contact for potential members, and leveraged as a value proposition for existing members. Yet, many associations don’t have a process in place for maintaining this valuable marketing and engagement tool.
A lack of fresh and updated content on your website can leave visitors wondering “Is anybody […]
For a professional member-based association, your database is your most valuable asset. The success of your association is dependent upon a robust association management system (AMS) to house your member data and perform essential functions like communicating with members, processing membership applications and renewals, providing event registration forms and more. Association marketers, meeting planners, as well as […]