Want to Make an Emotional Connection to your Members? Speak to their Inner Superhero.Lindsay Jennings, Vice President of Business Development
Back in 2017, superhero movies made more than $4 billion at the box office. That’s “billion,” with a “b.” Black Panther, the first major superhero release of 2018, made more than a billion dollars in its first month. In other words, people really, really like their superheroes.
Some anthropologists have argued that comic book superheroes are […]