Lindsay Jennings

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So far Lindsay Jennings has created 17 blog entries.

The Key to Succession Planning for Associations

In Associations, Leadership is All About Finding Your Replacement
What does a leader do when they reach the summit after a long, hard climb?

They turn around, extend their hand, and help the next climber join them on the peak.

In association management, board and committee chairs can institutionalize this important aspect of leadership by taking a serious […]

Boosting Membership Retention from the Start: Your Members’ First 3 Months

The following blog post was written by MemberClicks, a membership management software provider located in Atlanta, GA.

Does membership retention really begin the second a member joins your association?

It should! The better you onboard, the more likely your members are to renew.

So the question then becomes…how do you effectively onboard your new members? What should you […]

Association Management Companies: A Model for Success

When it comes to managing non-profit associations and societies, association management companies (AMCs) deliver proven solutions and support for sustainable, thriving associations. The AMC Institute illustrates the reach and impact of AMCs in the association industry with the following infographic.

Renew, Refresh, and Recommit to Your Member Retention Program

Membership retention is essential to your nonprofit association, so plan for it throughout the year
The 12-month mark is a pivotal date for members of your organization, especially when the first anniversary occurs. It’s your job to turn a renewal notice into positive action. Not every first-year member will decide to renew, but a healthy organization […]

Membership Engagement: The Human Connection

Practice the fine art of membership engagement with opportunities and platforms that enhance member experience
Members do not join an organization to get to know the staff and administration; they join to make a personal connection with their cohorts. The role of the association headquarters office, then, is to help facilitate connections between members.

While this high-touch, […]

Your Association’s Website is Your Best Member Recruitment Tool

How shopping for an association is a lot like buying a toaster on Amazon
Online purchases for all consumer goods are at an all-time high. Prospective members are used to finding everything from the best-rated camera to the safest car seat online, so it’s no surprise they’re using similar “shopping tactics” to decide on joining your […]

What’s Your Association’s Focus for 2017?

the center of interest or activity.
As in: “this generation has made the environment a focus of attention”
It’s 2017 and you may be as tempted as we are to make ambitious resolutions embarking on a New Year! Whether it’s internal goal-setting or a new board agenda, look no further than our favorite word of the season: […]

An Open Letter to Incoming Association Presidents

Many of our association Boards of Directors are turning over at year-end, and it got us thinking about what lies ahead for our new association leaders.

If you are a President-Elect, congratulations on making the decision to lead your association! No doubt there were many reasons that went into your decision to take the reins. Maybe […]

Association Management a Great Fit for Young Professionals

As an association management company based far away from Chicago or Washington D.C., where the association field is much more prevalent, it can be a challenge to explain what we do and attract bright new talent to our growing company, or to the association industry in Washington State. Even in a growing city like Seattle, […]

SBI Presents Assertive Communication Workshop with Emilie Aries of Bossed Up

Several SBI staffers attended a recent presentation by Emilie Aries during one of our client association’s conferences. We were so blown away that we wanted to give our associations and local community the chance to explore assertive communication and how we can all boss up in 2016.

Emilie helps women cultivate a leadership identity, navigate fear and […]

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